The Art of
[Her]
The Art
of [Her]
The Fire, The Strength & The Art of Women Rising.
Too many stories go untold.
Too many women go unvalidated.
Too many go uncelebrated.
Too many do not see their own beauty & power.
& too many women go their whole lives without being truly witnessed and seen.
I want to change that.
Hear the amazing stories about how this project affected so many amazing women.
I hope you will join us.
It's time to
Celebrate You & tell your story.
Join me to create yet another Artist's Visual Representation of your strength, your beauty and your story.
I'm doing a second (and last) round of photographing and telling the stories of 25 more Women and I would love for you to be one of them.
It's time to Celebrate You & Tell your story.
Join me to create yet another Artist's Visual Representation of
your strength, your beauty and your story.
I'm doing a second round of photographing
and telling the stories of 25 more Women
and I would love for you to be one of them.
Alyssa M,
I didn't reach out to a photographer expecting such an awakening.
Jessica is a fantastic photographer and a wonderful human... Thank you for giving me the space and this venue for taking this step in my healing.
I didn't reach out to a photographer expecting such an awakening.
You're doing such an amazing thing.
Alyssa M
I didn't reach out to a photographer expecting such an awakening.
Jessica is a fantastic photographer and a wonderful human... Thank you for giving me the space and this venue for taking this step in my healing.
I didn't reach out to a photographer expecting such an awakening.
You're doing such an amazing thing.
Because for all the things built to keep us small, we rise.
It's no secret that growing up female in our society comes with some great struggles. Most of which are learned or encountered at a young age.
From sexism, to high societal expectations, to perfectionism, to being shamed, to unrealistic body standards, to unrealistic motherhood standards, to the early adoption idea that girls have a certain "girl" behavior that is expected of them, even to it being her fault when a boy has no control over himself. There are many things out there that we face daily from such a young age.
And yet, for all the things built to keep us small, we rise.
We rise through adversity.
We rise through trauma.
We rise through abuse.
We rise to become mothers.
and business owners, despite the "stats".
and mothers while also being business owners... again, despite the stats.
and even empty nesters, creating a new business, all despite the stats.
We rise through all the self questioning, the imposter syndrome, the second guessing, the third guessing, and the opinions of those who will never understand,
and once again, for all the things built in this world to keep us small. We rise.
... and oh, when we do, it is truely a thing of beauty and art.
Even when we feel like it's a mess, it's beautiful, and elegant and powerful.
It's Art.
It's the Art of the woman.
It's the Art of becoming a woman.
It's the Art of Her.
Read some of our powerful Art of Her Stories:
The Fern Grove Spa- 12 days of Christmas Spotlight
Meet Amanda Pederson, the heart and soul behind The Fern Grove Spa in Tucson, AZ—a body-positive, LGBTQ+ welcoming skincare studio where self-care meets transformation. Amanda specializes in results-driven facials, judgment-free hair removal, and luxurious specialty aesthetic services that help clients rediscover their confidence. With a focus on celebrating body diversity, Amanda has created a safe, comfortable space where skincare is not about vanity but a powerful form of self-care that nurtures both body and mind.
Today, as part of our 12 Days of Christmas Giveaways, we’re thrilled to shine the spotlight on Amanda and The Fern Grove Spa. From her passion for helping clients feel amazing to her belief that prioritizing yourself is anything but frivolous, Amanda’s approach to skincare is as refreshing as it is empowering.
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Interview with Amanda Pederson, of The Fern Grove Spa
Jessica: Tell us about your business, what do you do?
Amanda: The Fern Grove Spa is a body-positive, LGBTQ+ welcoming and affirming skincare studio in Tucson, Arizona. We celebrate body diversity by helping people transform their skin health and discover the confidence they were born to have. We achieve this through results-driven facials, judgement-free hair removal for all bodies, and other specialty aesthetics services in a safe, comfortable self-care environment. We also retail a curated variety of professional-grade skincare products as well as small-batch bath and body luxuries made in-house.
Jessica: What do you love most about what you do?
Amanda: I get to meet all different kinds of people with interesting stories and help them feel amazing about themselves. I love that I only interact with people who want to be there, which is a far cry from my previous corporate life. Nobody wakes up like "ugh, I have to go get a facial today". Even if they're having a bad day, I've got a chance to turn the whole thing around, and that's pretty rad.
Jessica: What is a Myth about your industry? Can you debunk it?
Amanda: That it's frivolous and all about vanity. Sure, there's some of that, but your skin is your largest organ and keeping it healthy and happy is important for your immune system, among other things. And for a lot of us, it's about helping people on the inside just as much as it is about anything on the outside. Skin care as a form of self-care can directly affect mental health.
Prioritizing yourself and what makes you feel amazing is not vanity. It can be a tune-up or a lifeline, and everything in between.
Jessica: What is one thing you wish everyone knew, before working with you?
Amanda: Consistency is key, and slow and steady wins the race. If you only have the budget for one facial OR an excellent professional home care regimen, home care wins every time. And, I would rather have you get a 30 minute facial every month than a 90 minute facial every 3 months. Sure, I can use lots of bells and whistles in 90 minutes, but I can do plenty in 30 minutes and the monthly commitment to yourself is priceless.
Jessica: What is something people would be surprised to learn about you?
Amanda: I have degrees in both art and network engineering.
Jessica: Describe Your Perfect Holiday Experience
Amanda: I don't care, as long as it happens using someone else's time, energy and money.
Where can people find you?
www.facebook.com/theferngrovespa
www.instagram.com/theferngrovespa
*All images provided by Amanda Pederson
EXPLORE
520-975-9051
Jessica@jessicakorff.com | Tucson, Arizona Photographer
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